Tuesday, 4 March 2008

Second Task

Firts Image from Task 2












The original image that I used was of Charlotte smoking, I decided to use this as my first idea, as for this project I wanted to create some kind of campaign either for smoking, drinking, obesity etc. So this way I was able to practise with this concept of producing a campaign. As for this second task we were asked to scan in some kind of object or text, so I used a cigarette packet which worked well with my topic, this also included text so it helped make the piece more significant. Once I had scanned the packet into the computer I was able to change the size of the object using the editing tool, I felt this would make the piece more alluring, instead of just one size throughout the picture, as this would make it quite tedious and simple. Once I had every packet covering the first photo, I began changing the opacity of each box one at a time, this crating a transparent affect, with each one being at different scales, some being at a high contrast and some at a low. Overall the opacity tool works well and is a useful tool to know. I will probably find a way of using this in my final project.

















Second Image from Task 2














Using an image of my own, I began scanning different negatives onto the computer, similar to the first image from task two; I cut out the negatives using the accurate tools, and over layered them onto the image of myself. The negatives that I used are of people who I know, mainly family and friends; I felt this would make it more significant.















Once I had covered the background image up, I began using the opacity tool, to create a similar affect as the first image. The overall image I think works well, and I feel I have accomplished task two quite successfully.

Monday, 3 March 2008

Third Task



By bringing up the image of my own onto Photoshop, I was able to produce a knew layer, this allowing me to merge the image with the other two, simply by dragging the picture over the top of the main image. I then simply just change the opacity level to create this transparent affect, which I used in the previous task.








As you can see in this first image there is mixture of four images combined together in one image, however I felt this looked too over cramped and also made it confusing for the viewer to see what is what. So I removed one of the previous images, I felt this made the final piece quite a success.

Monday, 25 February 2008

First Task


I wanted to use something within this cropping task which related an anti smoking campaign, as this was something I was wanting to focus on in this brief. When this image is cropped all that the viewer can see is some form of a devil shaped figure, it is not clear what this image is meant to represent, however we can see it is produced with smoke, so we could asSume it may have something to do with smoking but it is not clear. However when viewing the full image there is a clear difference of meanings to what this image represents. I feel that this is a useful image for this task on changing the meaning.



When first viewing this cropped image it could possibly come across as being quite a seductive image, however when seeing the image in full it appears quite disturbing, as the tongue as formed into the tip of a lit cigarette. I do think it changes the meaning of the image quite well, so I felt it was a good quality picture to go onto the blog.












When I first cropped this image I was in doubts whether or not to place it on my blog as I felt it may not clearly change the meaning, however I decided that I would leave it and get peoples opinions on how they feel, and if the meaning has been changed or not. When first seeing the cropped image, we see a group of people standing around observing something; this could possibly be a parade or anything harmless. When viewing the full image it appears that a large wave (Tsunami) of water is coming straight towards the group. In my opinion it comes across as quite strange how people appear frozen and motionless. I think this is what helps the cropped image change its meaning.





An image being cropped can easily change the meaning and importance; this can be observed in an image which I consider to be ideal for this first task of cropping an image to connote a new meaning. As we can see below that the first impression of this image is a young woman snorting some form of drugs. It is uncertain to us at this moment that there could be any other meaning behind it.
The next photograph above shows the full meaning behind the image, and it is clear to the audience that there is a much less dramatic meaning behind it. It is part of an advertisement for Sisley fashion. The new meaning behind the image appears more amusing and sarcastic towards people who actual feel this craving for shopping. This is a clear contrast between each image.

Monday, 28 January 2008

Campaigns

Drink Driving Campaigns



Obesity Campaign
Anti-Smoking Campaign

Sunday, 27 January 2008

Eden Wasabi Chips - Wakes you up with every bite

ALL THESE IMAGES BELOW ARE MAINLY JUST IMAGES I FOUND INTERESTING AT THE BEGINING OF MY BRIEF WHEN I WAS STILL TRYING TO PICK UP IDEASAgency - Grey, Singapore
Client - Eden Wasabi Chips



Movie Posters